Personalization has become an integral part of marketing strategies. Sarie Drake from R2i discusses building the foundation for a personalized UX Strategy....

Rebecca Wikman talks about mobile videos and role in branding. She underlines five stages of memorable branding to stand out from the competition....

Tim Glomb shines light on customer-centric approach in the AD tech industry. He highlights use of social media marketing to capture audience data for effective ...

Daniel Pantelo talks about audience data considering advertising function. He expresses the need for precision focusing on customer privacy....

Customer Experience, Customer Service, Customer Engagement, and many such words are getting huge attention. Check out how CXM Platforms can help in winning cust...

Will Hanschell underlines the importance of Video Ads focusing on their performance. He emphasizes the need for optimization considering algorithms in ads. AI...

Nick Jordan talks about customer loyalty and other factors in data monetization. He underlines ecommerce as a pillar for potential customers to find businesses...